market). But with all the effort spent finding more business, it?s easy to forget that getting buyers to come in is easy compared to building a long-term relationship with the ones you have (your ?known? These steps get riskier (for you as well as them) whenever you specifically ask them to do something more.Choice points are precisely the places you?re most likely to lose them – when they bail out of the process.Kinds of buyer choice points – Come into the store – Read the ad beyond the headlines – Listen to this audio tape – Visit the website [...]
Organic Chocolate